Wurdoo · Urban Nomadic Lifestyle

Free in spirit.
Nomadic
at heart.

心自由,即游牧

Rooted in Tibetan nomadic culture. Handwoven pieces that carry freedom, courage and connection into everyday city life.

Wurdoo woven chain styled as a belt with a green brand slogan T-shirtA colourful Wurdoo worn across the body on the plateauWurdoo styled at the waistA Wurdoo chain worn in a monastery lane
From the plateau. Into your everyday. Handwoven · The Dopamine EditA little freedom, worn your way.Wool chains · $68↗

The Collection

Handwoven at 4,000 metres.
Made for a free spirit.

来自海拔约 4,000 米的藏地游牧地区 · 九眼金刚编织的当代饰品

The Craft

What is a Wurdoo?

A rope that once carried stones across the plateau now carries a wish: hold your own future in your own hand.

Across generations, Tibetan nomads have braided the wurdoo (乌朵) from hand-spun yak wool — a sling with a woven cradle at its center, whirled overhead to guide herds across the open range. Every nomad once carried one. Each family wove its own.

The craft survives in the hands of a few. In the nomadic regions of Yushu, Qinghai, the herding women still knot the traditional braids — and now, with us, they weave new life into them: belts, phone chains, amulet bracelets.

Two Material Stories

Traditional yak hair for a rugged, earthy character; pure sheep’s wool in the contemporary design series for a softer feel.

Hand-Knotted

Every piece braided start to finish by one artisan. No machines, no molds.

One of a Kind

Nothing is made twice. The piece you choose is the only one that exists — and once it is yours, it is yours: all sales are final.

Sarah Chen in Tibetan dress, raising a hand-knotted wurdoo sling above a herd of yaks on the highland pasture Yushu · Qinghai

The Artisans

Woven before the digging season

挖虫草季之前,她们编好了这些

Tibetan women artisans weaving wurdoo Three traditional braiding patterns

Nomadic Pastures · Yushu · Qinghai

Our pieces are knotted by herding women in the nomadic regions of Yushu — in their homes, between milking and herding, before they leave for the caterpillar-fungus season each spring.

When we receive a new batch, it comes with the weather report of the grasslands: snow in June, a hard year for digging — and seventeen bracelets that carry the quiet of those weeks.

This is not a factory rhythm. It is the pace of a pastoral year, and we protect it: made-to-order, small batches, fair returns to the makers.

手作的价值在于每一条编织的当下,
都记录着手艺人的心情、温度和美感。
—— The value of a handmade piece is that every knot records the maker's mood, warmth and sense of beauty.
Sarah with a child on the Yushu plateau

From a Schoolhouse to a Workshop

It began with a question: what if help didn't stop at donated coats?

01

A Teaching Post in the Grasslands

Years ago we taught at a boarding school in Xialaxiu, Yushu — 80 children aged 4 to 16, and a care home next door.

02

Winters, Then School Years

Coat drives each season grew into one-to-one schooling sponsorships that continue today.

03

From Giving to Making

We asked the headmaster what local craft the community had. He sent photos of handwoven slings. One look — and Wurdoo began.

04

Income, Dignity, Craft

Now the women of Yushu’s nomadic communities earn from what their hands already knew. The weave that guarded herds now carries their work to the world.

Animal motif Wurdoo collection

A free heart is nomadic.

心自由,即是游牧

Shop Made-to-Order Pieces

Each piece is knotted for you in Yushu — please allow 2–3 weeks · Worldwide shipping